2025 In/Out

I have been rightfully accused many times over the years of being a visionary and having my finger on the pulse of the zeitgeist. In January 2026 you will all see that foresight is unmatched.

In

• picking a side

• Maisy Mouse

• saying grace

• putting on a show

• taking it slow

• being superstitious

• herbal flavors, in baking + beverage specifically

• house parties

• wearing fragrances out of season

• saying yes

• doodling

• 3 pints no dinner

• small talk

• books as accessories

• vanilla

Out

• anything over 125bpm

• thirst traps

• looking back

• kitsch

• small plates

• slut pop

• going to the club

• MDMA

• to-do lists

• playing it cool

• queuing for counter service

• non-dairy milk